Catalysta Partners Catalysta Partners Catalysta Partners
Home Services Clients Personnel Contact Us
 
Catalysta provides four service offerings designed to help companies with emerging technologies to rapidly increase sales. The work performed in the Strategic Assessment is generally required before other meaningful work can begin. The Product Launch Engagement is the core offering in which Catalysta helps to create the sales model and infrastructure to ensure early and sustainable sales success. Ongoing consulting assistance will be offered as needed to build on the successes of the product launch engagement. And Catalysta's Business Development engagement can help the client identify and secure appropriate distribution channels and set the stage for a future liquidity event.

Strategic Assessment
This engagement begins with a two to three day onsite study designed to provide an objective review of a target company’s business and marketplace strategy, and sales potential. Upon completion of the review, Catalysta will provide clients with a report assessing the following areas:


Product Launch
In this high-value engagement, Catalysta helps clients who are launching a new product to quickly define an effective sales model, close early customers, and field a sales team. A team of Catalysta partners will work closely with the client’s senior management to develop a Launch Plan addressing the areas depicted below. Following the completion of the Launch Plan, the client may choose to engage Catalysta to assist in the Execution of the plan.


Business Development
We can help you develop the high value relationships that provide product distribution channels, leads for your direct sales force and future liquidity events.

Executive Leadership
For our product launch clients, Catalysta provides ongoing retainer fee-based consulting services to ensure continued success, including:
 
Sales force management, recruiting, and compensation
Sales reporting and forecasting
Product positioning, licensing, and pricing
Competitive responses
Sales process refinement and tracking
Automated systems to enhance sales effectiveness